Frequently Asked Questions

How much does your product cost?
How is your product licensed?
Do you have educational pricing?
Do you have volume pricing?
Do I need to pay royalties?
How can I purchase the Character Builder?
What kind of support is included?
What is the difference between the Character Builder and the Character Server?
What is the difference between the Character Builder and Character Hosting?
What is the difference between Character Server Standard and Advanced?
Do you have international language support?
How many characters do you have?
How do I license characters for use with the Character Server?
What can I make characters do?
Can I modify a character's appearance?
Can I create a character from a photo?
How easy is it to create a new character?
Do I need Adobe's Flash product or any other tools?
What are my choices for audio?
What other tools does the Builder work with?
Do my users need to download anything?
What version of Flash do you render to?
Does the Character Server run under Linux?
How many simultaneous clients can a Character Server service?
What are the bandwidth requirements?
Can I put my content on CD-ROM?


How much does your product cost?

Please see the online store for a complete price list. (top)


How is your product licensed?

The Character Builder and stock characters are priced per-user. They may be installed on both a workstation and a home/laptop computer, so long as both are under the direct control of the same user. Please contact us if you require a per-seat licensing arrangement.

Speech Packs are licensed per computer, and will not work on any computer other than the one they are licensed to. Licenses can be moved to a new computer. If the Builder is installed on two machines, and the Speech Packs are installed on only one of those two machines, then you will be able to do TTS voiceovers on the machine with the Speech Packs only. You can work on all other aspects of your project from either machine.

The Character Server is licensed per server, and will not work on any computer other than the one it is licensed to. The license can be moved to another server upon request. There are no restrictions regarding the number of CPUs or CPU cores. (top)


Do you have educational pricing?

We do not have a separate educational price list, however you may qualify for educational pricing via our JourneyEd reseller. (top)


Do you have volume pricing?

Volume pricing plans are available starting at quantities of 5 and higher. Please contact us for a quote, and indicate whether this is an enterprise, government, or educational request. For Character Server solutions, you may qualify for VAR (Value Added Reseller) pricing - please inquire for details.   (top)


Do I need to pay royalties?

No. Licensed Character Builder users may distribute Flash files using stock characters on a royalty-free basis.

Materials produced with the Character Server may also be distributed royalty-free, however please see the related question for a more complete discussion.

The optional Speech Packs include royalty-free audio distribution rights, when distributed in a Character Builder-generated media file. Please contact us for licensing details on Character Server versions of the Speech Packs. (top)


How can I purchase the Character Builder?

You can purchase the Character Builder using our online store, by phone at 425-831-6384, or by purchase order at 425-671-0816 (fax). The Character Builder is also available through select resellers. (top)


What kind of support is included?

Standard email support generally prevents us from working with your content directly. We can also work more closely with your team to provide hands-on assistance. An Extended Support package lets you pre-pay for a certain number of hours that are then useable at any time. (top)


What is the difference between the Character Builder and the Character Server?

The Character Builder is an application that you install on your desktop. You use it to "Render to Flash", i.e. create individual Flash SWF files that you can then upload to your web server or place on a CD, for consumption by many different users. Because the Flash files contain the actual audio synchronized with a character's lips and other actions, you must determine in advance all the possible things a character might do or say. Each atomic unit of delivery is called a "presentation". A Builder-generated Flash file can contain several presentations, and the presentations can be triggered externally, or based on input from the user. You might use a presentation to greet a user, present a slide, present a bullet item on a slide, prompt the user for a multiple choice input, or respond to a user's input with "Yes, that's correct." or "No, that's not correct".

The Character Server is an optional component that you can install on your web server. With it, you can create a Flash file "on-the-fly", taking into account variable information, such as information from a database or web-service, or even a specific message that an end-user might have typed-in. Because of this, the Server is almost always used with a Text-to-Speech engine, also located on the web server. You can use the Server to effectively replace any reference to a flash file located on a web server with a reference to the Character Server that generates a Flash file on-the-fly, given the parameters that you pass to it. (top)


What is the difference between Character Server Standard and Advanced?

The Standard license of the Character Server is normally used in conjunction with the Character Builder's External Presentation feature, which includes projects generated by the Dynamic Speech and AIML Character Builder templates. The Character Server is almost always used with server-side text-to-speech engines, which are sold seperately.

The Advanced license adds a COM interface with over 45 API callable from ASP, ASP.net, php, C++, and others. The Advanced license is aimed at developers building complete character-based web services. It includes the ability to publish standalone Flash projects, render video streams, record and lipsync audio using the Flash microphone API, and design characters using the Face Design and Photo Fit API. The samples page shows sample applications created with each version of the Character Server. (top)


What is the difference between the Character Builder and Character Hosting?

The Character Hosting service makes it easy to create and maintain several common types of applications, or "Scenes", from any web browser. There is no software to download: simply log on, make your changes, and Publish them. While the resulting Flash files remain on the Character Hosting servers, you can link them to your own site so that they blend seamlessly with the rest of your content. The Hosting service measures how many "views", or "streams", your scenes receive. You can choose from several monthly subscription plans based on the usage level that you need. Your Hosting account enjoys access to all stock characters, the NeoSpeech Paul and Kate TTS engines, as well as Character Server functionality, such as the Respond() and Speak() API.

Why choose Character Hosting? In a sense you are leasing the output rather than purchasing the means of production. While the Hosting system doesn't have as much flexibility as the Character Builder, it remains a simple and inexpensive option that is suitable for many users. (top)


Do you have international language support?

The Character Builder itself is only available in English, however it will create content in any language. The lip-sync component is language-independent, and has been tested with languages such as French, German, Spanish, and Japanese. High quality Text-to-Speech engines are also available for many foreign languages - please see the purchase page for samples. (top)


How many characters do you have?

The Character Builder ships with several "stock" characters. Additional characters and character add-ons are available for download from our characters page. We can also work with you to create custom characters and character add-ons in a range of styles, through our Service Desk. (top)


How do I license characters for use with the Character Server?

In general you can purchase stock characters for use with the Character Server in the same manner as for the Character Builder. However, stock characters and character addons on the characters page contain the following license stipulation:

While the resulting media products may be distributed royalty-free, the Character itself may not be placed for sale without a valid resale license. The Character itself shall be considered for sale if an end-user can select the Character from a collection of characters, specify words or actions for the Character, and then obtain distribution rights to the resulting media product.

The following are examples of applications where the character is NOT considered for sale.

The following is an example of an application where the character is considered for sale, and would require a resale agreement.
  • A program or web service that lets its users select a character from a collection of characters, enter a message, and then obtain a code or download that allows the character to be placed on the user's own site.
Resale agreements are normally annual agreements that are negotiated based on user volume. They also cover branding aspects such as how the character will be named and presented in the application.
(top)


What can I make characters do?

Our stock characters share a set of standard actions, allowing them to be easily interchanged. These standard actions include turning, pointing, looking, hand gestures, and facial expressions. You trigger actions by inserting the appropriate action icons into the transcript. Actions are independent where possible. For example you can follow a Look Left action by a Gesture Left action, and both actions will be executed simultaneously. (top)


Can I modify a character's appearance?

Most of our Cartoon and Illustrated Head characters can be recolored directly within the Character Builder. You may also be able to install an add-on that will alter a character's appearance. PhotoFit characters can be configured to match any face, and the Character Builder includes functionality to extract face parameters from a regular photograph. (top)


Can I create a character from a photo?

Yes. A new line of "PhotoFit" characters allow you to use a photo to create a custom character. The Character Builder's Edit Face window will analyze your face and then save the shape and texture parameters in a "face" file. This file is then used to "just-in-time" render the animations required to create your Flash output, and the resulting Flash and video files have all the same run-anywhere characteristics that Character Builder users have come to expect. (top)


How easy is it to create a new character?

We have created a Character Builder Extensibility Kit specifically for developers and animators who need to create their own characters and library objects. The kit contains tutorials and source files that will let you create your own characters. The kit is available to existing Character Builder and Character Server customers only. There is no charge for the kit, however we strongly recommend purchasing an Extended Support package to help with the learning curve and ensure a successful outcome. (top)


Do I need Adobe's Flash product, or any other tools?

No. The Character Builder renders Flash SWF files that can be read by the Adobe Flash control, which is freely available and is generally pre-installed with the browser. Adobe's own Flash authoring tool can be useful for advanced users who wish to create applications that either contain a Builder-generated Flash file, or are contained by a Builder-generated Flash file.

The Character Builder includes the ability to import Powerpoint slides, however this functionality is only available when a licensed version of Microsoft Powerpoint 2003 or higher is installed.

The Character Builder includes basic audio processing capabilities, such as noise gating, trimming, and normalization, however a more powerful audio-processing tool may be desireable for heavy users of recorded audio. You will also want access to Adobe Illustrator and or Photoshop, or equivalent products, to create supporting artwork. (top)


What are my choices for audio?

The Character Builder lets you record audio files "in-place" from a standard headset microphone. The Builder also lets you import audio from a recording studio. You should ensure that the source audio is high quality, specifically 44.1khz 16 bit, mono PCM .wav audio (i.e. CD format, but mono). You can use a service such as Voice123 to locate and purchase voice talent over the web.

Another option that is becoming extremely popular is the use of high-end Text-to-Speech engines. Although broadcast-use licensing has traditionally been difficult, we have worked with several leading vendors to provide Speech Packs, or high-quality engines, with distribution licenses for use with the Character Builder. Please see our online store for details. (top)


What other tools does the Builder work with?

Generally speaking, the Character Builder works with any tool that lets you embed Flash movies. A short list of compatible tools includes Microsoft Powerpoint, Adobe Flash, Adobe Captivate (formerly RoboDemo), Adobe Authorware 7, Articulate Presenter, Lectora Publisher, and Qarbon ViewletACE. In creating Builder movies for insertion into other products, we recommend using the "Straight Flash" output option, available on the Project properties panel. While there are some limitations to the Straight Flash mode, the resulting flash movie is a simple linear sequence of frames, which will ensure maximum compatibility. Notes regarding the integration with individual tools can be found on the support page.

The Builder also allows movies from other tools to be inserted within a scene, however not all tools have their own equivalent to "Straight Flash" for the creation of a linear list of frames. As a result, you will not always be able to use the Start, Stop, and Goto Frame actions. (top)


Do my users need to download anything?

The vast majority of PCs and Macs come with Macromedia Flash 6.0 or higher pre-installed, so no download will be necessary in most cases. (top)


What version of Flash do you render to?

The Flash player is available from Macromedia, and is already present on most desktops, with implementations for the Macintosh, Linux, and PDAs. The Character Builder normally renders SWF 6 files that run on Flash 6 through 9. The Builder can also be configured to render in Straight Flash mode to Flash versions 4 through 9. The Flash Lite standard is used for mobile applications, and is equivalent to Flash 4. (top)


Does the Character Server run under Linux?

The optional Character Server is a COM component designed for Windows Server 2000, 2003 and Windows XP. The Server is typically used in conjunction with Active Server Pages (ASP) and Microsoft Internet Information Services (IIS) Server, but other configurations are possible, including Apache/PHP. We get many requests for Linux, however we do not have a Linux implementation at this time. (top)


How many simultaneous clients can a Character Server service?

Character Server features such as dynamic Flash generation and question-answering can require considerable server-side resources. The total number of simultaneous clients that can be served by a single Character Server depends on many factors, but the gating factor tends to be the Text-to-Speech (TTS) engine.

TTS requests are normally queued up, and the actual TTS generation occurs at several times real-time. For example, going from a text sentence to a flash stream consisting of a character speaking that sentence may require 100 milliseconds of intense CPU activity on a commodity server. During this time the audio is generated, compressed, and inserted into the Flash stream, along with animation frames selected from the character's animation library. Additional requests are queued while a request is being processed, which will affect the latency, i.e. the total time between when a request is made and a response is received. In many cases the Server will improve the overall throughput by using a cache to detect identical requests and redirect these to previously-created Flash files.

The Character Server is multithreaded to take advantage of multicore CPUs, however Text-to-Speech licenses tend to be sold "per port". Depending on your application, your load, and your Text-to-Speech engine, you may need multiple Text-to-Speech ports in order to achieve the maximum throughput on even a single core CPU. The Character Server's Speech Server component can be configured to take full advantage of speech products by Loquendo, NeoSpeech, Cepstral, and others. For more details, please consult the Readme file associated with the Character Server product. (top)


What are the bandwidth requirements?

In general you will find our characters to be very bandwidth-efficient, however this depends to a great extent on the style of character chosen. We recommend a 56K or better modems for applications involving rendered characters. Cartoon and illustrated-head characters use an efficient vector format, and leads to great results, even on older modems. (top)


Can I put my content on CD-ROM?

Yes. You can point the Flash control to any URL, including a simple file path. You can use a number of products on the market to create standalone shells employing the Flash control. You can also include your SWF within a Macromedia Director project, which is the most common platform for CD-ROM and kiosk development. (top)





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